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Wine data, decoded.

EU labelling rules, practical guides and product updates for wine producers and operators.

Marketing for producers

Your price list is a spreadsheet, and that is costing you listings

An importer receiving your price list has to turn it into a row in their system. Every ambiguity in the file — a missing format, a currency assumed, a wine named two ways — becomes an email, and emails are where listings go to die.

5 min read Compliance & regulation

How to calculate the energy value of a wine (without a lab)

You do not need a laboratory analysis to declare nutrition on a wine label. Energy can be calculated from alcohol and residual sugar — here is the arithmetic, worked through on a real bottle.

4 min read Guides & how-to

The wine technical sheet an importer can actually use

Most tech sheets are designed as marketing PDFs and used as data sources. That mismatch is why an importer asks you for the EAN, the pallet configuration and the alcohol to one decimal — three emails after you sent them the sheet.

5 min read Compliance & regulation

The wine ingredients list: what to declare, in what order, and what you can leave out

Grapes, then everything else in descending order — except the rule is not that simple. Processing aids come off, some additives must be named in full, and allergens follow their own logic on the physical label.

5 min read Guides & how-to

QR codes on wine labels: size, placement and the mistakes that cost a print run

The QR code on your back label has to survive print, glass curvature, cellar lighting and a decade of shelf life. Here is how to specify one that works — and the shortcut that quietly makes your e-label non-compliant.

4 min read Compliance & regulation

EU wine label rules: what goes on the bottle, what goes behind the QR

Ingredients and a nutrition declaration are now mandatory on EU wine. Most of it can live behind a QR code — but three things must stay printed on the bottle, and getting that split wrong is the mistake we see most.

5 min read
FAQ

Questions that matter before you start.

Clear answers to the questions most likely to affect fit, adoption, compliance and buying decisions.

DrinksBase is a B2B platform for managing structured product data and turning it into practical commercial and regulatory outputs such as technical sheets, catalogues, price lists, e-label pages and structured exports.
It is designed for wine and beverage producers, importers, distributors, hospitality operators, institutions and sector partners that need reliable product information across teams, customers and workflows.
The platform is designed for wine, spirits, beer, olive oil and additional beverage and food categories as the data model expands.
Yes. Existing Word, PDF, Excel, CSV and image-based source files can be used as a starting point. Assisted extraction helps map information into structured fields, with the user retaining review and control.
No. The core principle is to enter and maintain product information once, then reuse it across outputs and workflows. When the underlying data changes, new outputs can be generated from the updated record.
DrinksBase supports multilingual product content and exports, including the main European trade languages. The current product roadmap supports 18-language output workflows.
Depending on the plan and workflow, DrinksBase can generate technical sheets, catalogues, price lists, public product pages, e-label QR pages and structured exports such as PDF, Excel and CSV.
Yes. Lists can be built for specific customers, markets, currencies or portfolio selections, while continuing to use the same underlying product records.
The regulatory page is generated from the same structured product record used elsewhere in DrinksBase. Ingredients, nutrition and other relevant information are published through a dedicated QR-linked page that remains separate from marketing content.
DrinksBase includes free e-label QR hosting within its model. The e-label entry plan is specifically designed to provide a simple compliance starting point without turning QR hosting into a recurring charge.
The current DrinksBase model is designed so that regulatory QR destinations remain available rather than becoming dependent on a recurring redirection fee. Exact contractual terms should always follow the applicable plan conditions.
Yes. Operator plans are designed for multi-brand portfolios, allowing product information from different producers and brands to be organised, reused in Lists and prepared for commercial teams and customers.
Yes. DrinksBase is designed to support shared product records, Lists, links and exports so that partners can receive consistent information without rebuilding the same data in separate files.
Your business should remain in control of its own product information. DrinksBase supports structured exports and is designed to avoid locking useful product data inside one presentation format.
Onboarding depends on portfolio size and the quality of the existing source information. Small portfolios can start directly in the guided product workflow, while larger portfolios can use assisted import, migration and onboarding support.

Turn your labels into a digital catalog.

Create EU-compliant e-labels, product sheets and QR-linked pages — with AI doing the heavy lifting.

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